Vassar College Digital Library

Vassar Scholarship

Vassar Scholarship, the institutional repository formerly known as Digital Window, reflects the research and scholarly output of the Vassar College community.  It provides access to a variety of collections, including senior theses and projects across a wide range of disciplines.

Diversity in American advertising: a case study of Coca-Cola advertisements and their role in homogenizing the diversity movement

Publication Date
2017-January-01
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Through a historical study of advertising, this project aims to show how the idea of "diversity" is used by corporations to benefit the dominant hegemonic, and ultimately attempt to homogenize the diverse populations that they supposedly are highlighting. Analyzing the...

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In search of belonging: first generation, low-income students navigating financial, bureaucratic, and academic experiences at Vassar

Publication Date
2017-September-01
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Department or Program
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A qualitative report on the experiences of first-generation, low income students at Vassar College. This report is the culmination of the Transitions Research Project.

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