Vassar College Digital Library

Vassar Scholarship

Vassar Scholarship, the institutional repository formerly known as Digital Window, reflects the research and scholarly output of the Vassar College community.  It provides access to a variety of collections, including senior theses and projects across a wide range of disciplines.

Diversity in American advertising: a case study of Coca-Cola advertisements and their role in homogenizing the diversity movement

Publication Date
2017-January-01
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Department or Program
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Abstract

Through a historical study of advertising, this project aims to show how the idea of "diversity" is used by corporations to benefit the dominant hegemonic, and ultimately attempt to homogenize the diverse populations that they supposedly are highlighting. Analyzing the...

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Labor market informalization and social policy: distributional links and the case of homebased workers

Publication Date
2004-August-01
Document Type
Department or Program
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Abstract

This paper is based on the notion that the nature of current labor market informalization requires rethinking in order to guide action and formulate social policies for eliminating poverty and reducing economic inequality and job insecurity. It explores conceptually and...

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