Vassar College Digital Library

Vassar Scholarship

Vassar Scholarship, the institutional repository formerly known as Digital Window, reflects the research and scholarly output of the Vassar College community.  It provides access to a variety of collections, including senior theses and projects across a wide range of disciplines.

Diversity in American advertising: a case study of Coca-Cola advertisements and their role in homogenizing the diversity movement

Publication Date
2017-January-01
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Department or Program
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Abstract

Through a historical study of advertising, this project aims to show how the idea of "diversity" is used by corporations to benefit the dominant hegemonic, and ultimately attempt to homogenize the diverse populations that they supposedly are highlighting. Analyzing the...

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Why Did Singapore Take the Gamble? To What Extent Did Legalizing Casino Gambling Lead to Economic Growth in Singapore?

Publication Date
2015-January-01
Document Type
Department or Program
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Access Level
Abstract

This paper explores the economic and social effects of the casino industry in Singapore and aims to tell whether the casinos had a positive or negative impact on total Singapore welfare. It uses data collected from Singapore Department of Statistics...

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