Vassar College Digital Library

Vassar Scholarship

Vassar Scholarship, the institutional repository formerly known as Digital Window, reflects the research and scholarly output of the Vassar College community.  It provides access to a variety of collections, including senior theses and projects across a wide range of disciplines.

Digital advertising regulation and issues of internet privacy

Publication Date
2016-January-01
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Authors
Department or Program
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Abstract

The amalgamation of the real and digital worlds has forced us to critically consider our evolving relationship with technology. My thesis aims to examine practices of digital advertising and the effects they have on Internet users' privacy and anonymity. I...

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Everyone's a Critic: An Exploration of Yelp.com and Food Media

Publication Date
2014-January-01
Document Type
Authors
Department or Program
Document Type
Abstract

Everyone today seems to be a critic. As our online and offline lives become increasingly intertwined, we have never had so many sites that depend upon consumer opinion-making for content. User-generated media satisfies the needs of certain consumers, but consumers...

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