Vassar College Digital Library

Vassar Scholarship

Vassar Scholarship, the institutional repository formerly known as Digital Window, reflects the research and scholarly output of the Vassar College community.  It provides access to a variety of collections, including senior theses and projects across a wide range of disciplines.

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Vassar Scholarship

Diversity in American advertising: a case study of Coca-Cola advertisements and their role in homogenizing the diversity movement

Publication Date
2017-January-01
Document Type
Senior Capstone Projects
Authors
Marie Lugo
Department or Program
Media Studies Program
Document Type
Senior Capstone Project
Access Level
Archive Only
Abstract

Through a historical study of advertising, this project aims to show how the idea of "diversity" is used by corporations to benefit the dominant hegemonic, and ultimately attempt to homogenize the diverse populations that they supposedly are highlighting. Analyzing the...

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Vassar Scholarship

Does Might Make Right? An Exploration of Policing in the Shanghai French Concession

Publication Date
2020-January-01
Document Type
Senior Capstone Projects
Authors
Sun, Alex
Department or Program
Asian Studies Program
Document Type
Senior Capstone Project
Abstract

This thesis examines the use of policing to quell social unrest as a form of state management in the Shanghai's French Concession during the early twentieth century.

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Vassar Scholarship

Historical and Contemporary Modes of Racism in Baltimore, Maryland

Publication Date
2013-January-01
Document Type
Senior Capstone Projects
Authors
Magill, Alexandra
Department or Program
Earth Science and Geography Department
Document Type
Senior Capstone Project
Abstract

Baltimore is divided into spaces of luxury and wealth and spaces of poverty
and destitution. How did Baltimore come to be materially and spatially segregated by race, and how have those boundaries remained in a post‐Civil Rights era of purported...

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