Vassar College Digital Library

Vassar Scholarship

Vassar Scholarship, the institutional repository formerly known as Digital Window, reflects the research and scholarly output of the Vassar College community.  It provides access to a variety of collections, including senior theses and projects across a wide range of disciplines.

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Vassar Scholarship

Branding the Globe: The Real Madrid Takeover

Publication Date
2014-January-01
Document Type
Senior Capstone Projects
Authors
Nicolette Harley
Department or Program
Media Studies Program
Document Type
Senior Capstone Project
Access Level
Archive Only
Abstract

Real Madrid got its start in 1902, but it wasn't until the 1950s under Santiago Bernabéu as president and his squad of international superstars that the team began to make a name for themselves as the best, winning five championships...

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Vassar Scholarship

Diversity and Inclusion in the Brazilian Corporate Sector: The Interplay of Public and Private Discourses in a National Struggle for Human Rights

Publication Date
2021-January-01
Document Type
Senior Capstone Projects
Authors
Juliana Milani Viana da Silva
Department or Program
Latin American and Latino/a Studies Program
Document Type
Senior Capstone Project
Abstract

This senior thesis in Latin American Studies discusses the recent rise in Diversity and Inclusion trends in the Brazilian private sector as of 2021. It considers these corporate trends as cooptation mechanisms encroaching larger social demands for rights, while also...

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