Vassar College Digital Library

Vassar Scholarship

Vassar Scholarship, the institutional repository formerly known as Digital Window, reflects the research and scholarly output of the Vassar College community.  It provides access to a variety of collections, including senior theses and projects across a wide range of disciplines.

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Vassar Scholarship

An Assessment of the Vassar-Poughkeepsie Town-and-Gown Divide: Strategies for a Sustainable and Collaborative Future

Publication Date
2023-April-24
Authors
Blessing, Gaia
Department or Program
American Studies Program
Document Type
Senior Capstone Project
Access Level
Vassar Only
Abstract

This paper explores the town-and-gown divide between the college and local communities in order to investigate how institutions of higher education can foster mutually beneficial relationships with their neighbors. The project culminates in a guidebook of proposals for the college...

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Vassar Scholarship

Diversity in American advertising: a case study of Coca-Cola advertisements and their role in homogenizing the diversity movement

Publication Date
2017-January-01
Document Type
Senior Capstone Projects
Authors
Marie Lugo
Department or Program
Media Studies Program
Document Type
Senior Capstone Project
Access Level
Archive Only
Abstract

Through a historical study of advertising, this project aims to show how the idea of "diversity" is used by corporations to benefit the dominant hegemonic, and ultimately attempt to homogenize the diverse populations that they supposedly are highlighting. Analyzing the...

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