Vassar College Digital Library

Vassar Scholarship

Vassar Scholarship, the institutional repository formerly known as Digital Window, reflects the research and scholarly output of the Vassar College community.  It provides access to a variety of collections, including senior theses and projects across a wide range of disciplines.

Diversity in American advertising: a case study of Coca-Cola advertisements and their role in homogenizing the diversity movement

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2017-January-01
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Through a historical study of advertising, this project aims to show how the idea of "diversity" is used by corporations to benefit the dominant hegemonic, and ultimately attempt to homogenize the diverse populations that they supposedly are highlighting. Analyzing the...

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Power (in) play the articulation of the othered body and decolonization of historical memory through playwriting and performance

Publication Date
2016-January-01
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Even within an increasingly digital age, the body on stage continues to operate as an impactful and historically charged mode of communication, on both an individual and societal level. Theatre, I argue, is inherently a <em>medium of memory, </em>and as...

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