Vassar College Digital Library

Vassar Scholarship

Vassar Scholarship, the institutional repository formerly known as Digital Window, reflects the research and scholarly output of the Vassar College community.  It provides access to a variety of collections, including senior theses and projects across a wide range of disciplines.

Diversity in American advertising: a case study of Coca-Cola advertisements and their role in homogenizing the diversity movement

Publication Date
2017-January-01
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Through a historical study of advertising, this project aims to show how the idea of "diversity" is used by corporations to benefit the dominant hegemonic, and ultimately attempt to homogenize the diverse populations that they supposedly are highlighting. Analyzing the...

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Gaming Across the Divide: Racial Dynamics in e-Sports and the Changing Landscape of East-West Relations

Publication Date
2013-January-01
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The racial dynamics of professional <em>StarCraft</em>, an online game subject to e-sports, or competitive video games, are placed in the context of globalization and the development of new media technologies.

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In search of belonging: first generation, low-income students navigating financial, bureaucratic, and academic experiences at Vassar

Publication Date
2017-September-01
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A qualitative report on the experiences of first-generation, low income students at Vassar College. This report is the culmination of the Transitions Research Project.

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